Engaging with Communications

Introduction

It’s achieved iconic status and is recognised the world over as symbolising Britain but numbers have declined massively and BT reported a 90% drop in usage in the last ten years, so has the death knell been sounded for the British Phonebox? Well, strange that it may sound, most certainly not for two of Britain’s phonebox providers are bringing new designs to our streets. Last year BT announced plans to introduce Links kiosks whilst in February 2017, New World Payphones unveiled their own new kiosk design. So, with Ofcom, branding Britain as a “smartphone” society, why do we still need the humble phonebox? To answer that question, we need start right back at the beginning and revisit why phoneboxes were conceived in the first place.

Now click on the link below to download and read a PDF version of the full paper . . . . .